Everybody's Getting Into The Act

Aloha Kakou:

While competition for design has, in the past, been the most feverish between upscale hotels, now even motels are getting into the act. The design competition between budget chains like Super 8 and Red Roof Inn is becoming intense as properties remodel their rooms away from the traditional, dowdy, downscale look to rooms with design and amenities that are fresh and contemporary. Perhaps we need to consider how we, too, can become a bit more stylish.

http://www.nytimes.com/2010/04/04/travel/04prac.html?src=me&ref=travel