Friday, December 5, 2008

Wendy's Skins Game Promotion

Aloha Kakou:

It's all about promotion these days. I believe in taking advantage of every opportunity to get the name Outrigger Maui Eldorado in front of anyone even remotely contemplating a trip to Hawaii. The Wendy's Skins game in January is a great vehicle for that promotion. Kaanapali Beach Resort Association (KBRA) recently did a press release advising media on special accommodations during the Skins game. So, in addition to promoting our Foodland certificates, free night program and eco-totes, I came up with a free upgrade promotion available to anyone coming during the game. I don't know how effective it will be in getting some additional business but, if I didn't try, I wouldn't be doing my job.

Below is the text as it appeared in the press release:

OUTRIGGER MAUI ELDORADO
Enjoy Free Groceries and Free nights when staying at Outrigger Maui Eldorado
Travelers staying at the Outrigger Maui Eldorado in the beautiful Kā‘anapali Beach Resort can save big with a free night and complimentary Foodland grocery store gift cards up to $150 for each five-night stay. The Outrigger Maui Eldorado is offering a fifth night free to guests that stay a minimum of five consecutive nights. Additionally, guests are presented with a $50 grocery certificate for a studio, a $100 grocery certificate for a one-bedroom and a $150
grocery certificate for a two-bedroom suite. Guests that stay for longer periods in increments of five nights will receive additional free nights as well as additional certificates. For example guests staying ten nights will receive two of those nights for free plus two grocery certificates.

This valuable offer is available through December 21, 2009, and also includes a
complimentary eco-friendly “green” tote bag -- perfect for carrying free groceries back to the condominium.

Free Upgrade - The Outrigger Maui Eldorado is also offering a special free upgrade promotion for Wendy’s Skins tournament fans. When guests mention they are coming for the Skins tournament, Outrigger Maui Eldorado will offer a free upgrade from garden view to partial ocean view. This offer is available in any garden view category (garden view studio, garden view one bedroom and garden view two bedroom) and is based on availability at time of booking. All spacious Outrigger Maui Eldorado condo units have A/C, a full kitchen and a washer/dryer. This offer is only available to guests who call and book their stay directly with
the Outrigger Maui Eldorado at 1-888-339-8585.


For reservations, visit www.OutriggerCondos.com or call 800-OUTRIGGER (688-444).

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